An Expert Review of The Business of the 21st Century: Robert Kiyosaki
In this great book Robert openly endorses once again Network Marketing and explains why he thinks being involved in this industry is the best way to make the switch from the employee and small business owner/ specialist ( Es and Ss) to the Big Business (B) and investor (I) side of the cash flow quadrant. Here are some of the topics he covers:
-Technology + Outsourcing = Job Loss
-Big Business means either 500 employees or $10 million in gross income
-People helping people and spreading the wealth to as many people as possible
-People Development: Pushing your network up instead of bringing them down
-Build a network of people…build an asset!
-Real world business education. If your network don’ t succeed, you don’ t succeed. In corporate America you get fired
-5 year commitment, scalable and global. You have to be a great leader, a role model anddevelop your leadership skills
-There are 4 basic people in the world: people who must be right ( narrow-minded/ barely change/ they know everything), people who must be comfortable ( their house is burning down but they are too lazy to get up), people who must be liked (they do things to please everyone and to fit in) and people who must win (they will do everything in their power to reach success no matter what)
-Es & Ss work for money and trade time for a paycheck while Bs and Is build assets and real assets are real wealth. In this case, your network is your wealth or networth
-Wealth is not measured in money but in time. Wealth must become infinite, meaning that even if you don’t work you still get paid from your passive income ( real estate, stocks, options, network marketing business, etc)
-When choosing a company, leaders must be first and product second
-It’s not about selling…It’s about leading your tribe to duplicate your results
-It takes action (Overcome Analysis Paralysis) and time (10,000 hours to become really successful)
-Don’t think- Act!
-Master Financial Literacy: You must develop the skill set and knowledge to make informed and effective business decisions
-During this tough times real entrepreneurs get ahead financially
-The rich are always looking forward to tough times
-This is the biggest financial crisis in the history of the world. It is greater than the great depression in 1929 because for the first time you are competing with people who do your job for pennies (outsourcing), plus today you can also replace people with technology. The industrial age is OVER, welcome to the INFORMATION AGE!
-Students are loaded with student loans and no jobs. Safe, secure job – Obsolete idea
-Tax, debt, inflation and bad investments (401k and mutual funds) = Poor Side
-Word of mouth, referral marketing and viral marketing = Best Advertising Channel
-Mindset + Skill set ( leadership, business education and training) + Action (make things happen and execute)= Big Business
-This is a personal development business: winning is the joy of life
P.S. “Your net worth is determined by your network” Robert Kiyosaki
Arturo E. Bermudez
Entrepreneur
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